Blog

The Power of Self-Care – By Brandy

In the middle of our busy, overbooked lives, it's easy to forget to take care of the most important person—you. Between work, family, and constant responsibilities, we rarely give ourselves permission to pause. But here’s the truth: self-care isn’t a luxury—it’s a necessity.

Taking time for yourself, whether it's a facial, a brow appointment, or simply 30 minutes of quiet, does more than just make you feel good on the outside. It restores your mind, body, and soul. It’s in those small moments of care and stillness that we reconnect with ourselves.

At The Betty Brow Co., we’re here to give you more than just beauty treatments—we’re here to create your sanctuary. A space where you can relax, reset, and feel like the best version of you.

✨ You deserve to rest. You deserve to feel beautiful. You deserve to take up space.

— Brandy
Owner | Esthetician | The Betty Brow Co.

 

Why Choosing a Trained Permanent Makeup Artist Matters

When it comes to permanent makeup, your results are only as good as the artist behind the needle. It’s not just about picking someone with pretty before-and-afters—it's about choosing a trained, licensed professional who understands both artistry and skin science.

As a licensed tattoo artist and a licensed esthetician, I can confidently say that proper training is non-negotiable. A true PMU professional knows how to work with all skin types and tones, understands depth, pigment selection, and most importantly—knows how to deliver natural, long-lasting results while protecting your skin’s integrity.

Your face is not the place to cut corners. Trusting a certified and experienced technician ensures that your investment enhances your beauty, heals properly, and looks amazing in the long run.

✨ Great PMU isn’t just ink—it’s technique, training, and trust.

— Brandy
Paramedical Tattoo Artist | Esthetician | The Betty Brow Co.

 

Why Botanical Skincare Matters – By Brandy

As an esthetician, I’ve worked with countless products—but nothing compares to the power of botanical skincare. At The Betty Brow Co., we believe in treating the skin gently, effectively, and with purpose. That’s why I’ve chosen to work with plant-powered ingredients that support the skin’s natural balance, instead of disrupting it.

Botanical skincare isn’t just a trend—it’s a return to nature. These ingredients are packed with antioxidants, vitamins, and anti-inflammatory properties that help soothe irritation, fight aging, and promote a healthy, radiant glow. Unlike harsh chemicals, botanicals are more easily absorbed and recognized by the skin, making them ideal for even the most sensitive clients.

Every product in our custom line is thoughtfully formulated to nourish and protect—while delivering visible results. When you use skincare rooted in nature, you're not just treating your skin... you're honoring it.

✨ Your skin deserves the best. Let nature lead the way.

— Brandy
Owner | Esthetician | The Betty Brow Co.

 

Why Brow Shaping Matters – Framing the Face with Confidence

Your brows are more than just hair—they’re the frame of your face. A well-shaped brow can enhance your natural features, lift the eyes, balance your proportions, and even make you look more refreshed and youthful.

At The Betty Brow Co., we take brow shaping seriously. Whether it's a full sculpt, clean-up, or a total brow transformation, our goal is always to create brows that complement your unique face shape and highlight your natural beauty.

Think of it like this: You wouldn’t hang a beautiful piece of art without the perfect frame—your face deserves the same attention.

✨ Trust us—great brows don’t just happen, they’re crafted.

— Brandy
Owner | Esthetician | The Betty Brow Co.

 

Why You Have to Clean Your Lash Extensions – By Brandy

Let’s talk about something I remind every lash client: cleaning your lash extensions is non-negotiable. I know it can feel like you're “messing them up,” but the truth is—not cleaning them is what actually shortens their life and puts your eyes at risk.

Lash extensions attract oils, makeup, dead skin, and bacteria. If you’re not washing them properly (yes, even daily), it can lead to poor retention, lash mites (yikes!), and buildup that irritates your eyes and weakens your natural lashes.

At The Betty Brow Co., we recommend using a lash-safe cleanser and a soft brush to gently clean your lashes at least once a day. It keeps them looking fluffy, fresh, and fabulous—and helps you get the most out of your investment.

✨ Clean lashes = healthy lashes = longer-lasting extensions.

— Brandy
Master Lash Artist | Esthetician | The Betty Brow Co.